The platform is rolling out a updated setting that allows them to reduce the volume of AI-made content appearing in their streams. This step comes as the service revealed that it now features more than 1 thousand million content made with AI.
Trial and Implementation
The update is undergoing trials over the following weeks before a widespread launch. This development comes amid a increase in content created by AI, fueled by emerging video-generation tools.
AI Proliferation Online
Recent reports that approximately a tenth of the quickest rising video streams on a popular video site exclusively feature clips produced artificially. A large amount of this material is considered “AI slop”, a label for inferior, factory-style content that is often absurd or dreamlike.
“We know from our community that a lot of users enjoy content created using AI tools, from digital art to educational videos, and we want to give people the ability to increase or decrease of that, according to their own choices,” said a company executive.
AI on the Platform
The platform disclosed that there are currently over a billion videos on its network tagged as made with AI. Overall, over 100 mn pieces of content are uploaded to the app every day, making AI content a relatively small portion of its complete catalog.
How to Adjust Settings
Users will be in a position to limit or boost the volume of AI content they view by opening the topic control option in the application and selecting AI-made media. Other topics that are already be adjusted under the setting include current affairs, fashion, beauty, and dance.
Platform Guidelines
Its guidelines require content makers to tag “realistic” AI-generated content, and it bans dangerous deepfakes of celebrities or emergencies. Any believable AI-generated clip that is without a tag can be removed under its user guidelines.
In addition, the app will from now on add an “AI-made” watermark to content produced via its proprietary AI systems, or identified by an collaborative effort for spotting AI-generated material. This measure is aimed to deter users from trying to bypass the disclosure requirement.
AI Literacy Programs
The company is furthermore introducing a two million dollar educational fund for experts and institutions to create educational content about using AI responsibly. This program will support non-profit groups focused on educating programming and robotics.
Moderation Strategy
The video-sharing app has supported its moderation strategy, following discussion over intentions to make redundant numerous content moderators in the UK. The company is expected to reduce a significant number of roles in its trust and safety department in London, with worker representatives and internet security professionals raising concerns that people are being substituted by AI moderation.
A trust and safety lead stated that staff-based oversight would remain essential, but AI can safeguard staff by filtering out the most harmful content ahead of it is viewed by people. TikTok reported a notable drop in shocking and graphic content handled by human moderators over the previous year due to intervention by its AI tools.
It is vital to integrate staff and AI to ensure user safety,” the official commented. “We’ll have humans as involved in the system, but we additionally believe it’s extremely critical to reduce exposure to harmful content as swiftly, which is why a extensive automated help is making a difference operate efficiently.”
